2024
The time is yours
Life can be a tough, fast-paced rush, but it’s crucial to make time for your loved ones.
In times like these, we need to pause, appreciate each other, and fill our lives with the people we love. Let’s open up to each other again because we all long for that connection.
Concepting
Writer
Director
Art director
Production lead
2025
Let's Love More
2024
Branding
2024
You're an icon
Women wear many hats and live in a competitive world. In this campaign, JOSH V creates an ideal world where the woman is placed on a pedestal. “You are an icon” is inspired by American pop culture where women knocked down the walls and broke through the ceilings, they became icons.
The best way to predict the future is to create it.
Concepting
Writer
Director
Art director
Production lead
2024
Today V. Tomorrow
I wrote and directed a new film for JOSH V, and this one is a special one. Working with the JOSH V team and amazing crew, we brought the brands mission to life: empowering women to make more sustainable fashion choices. Featuring the real people behind the brand as the models on set, they show how today’s choices can create a better tomorrow.
Concepting
Identity
Writer
Director
Art director
Production lead
2023
Ticket to
togetherness
Ticket to togetherness is a story based on a time where polarization is visible, there is a need to be together and in harmony. Women from different worlds step into the magical world of theater. With JOSH V you enter a place where dreams come to life. At the desk all women buy the same ticket, a ticket to togetherness.
Concepting
Writer
Director
Art director
Production lead
2023
Destination undefined
2024
Window design
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Journal